This is a different kind of pageant – a different kind of concept. Obabiyi Aishah Ajibola of Nigeria won the Islamic beauty pageant in Jakarta, Indonesia. Miss Nigeria fell on her knees thanking “almighty Allah” as she was crowned the winner and received prizes worth 25 million rupiah equivalent to USD 2,189.25 and trips to Mecca and India.
The contest, according to BBC, was launched in 2010 as a response to the Miss World pageant.
“We’re just trying to show the world that Islam is beautiful,” she told Agence France-Presse.
The Miss World Muslimah competition is much different, with contestants judged on looks as well as their ability to recite from the Quran, their relationship with Islam, and when they began wearing their headscarf, a requirement in the pageant. The person in charge of this pageant is Eka Shanti a former television news broadcaster, who stated that the pageant was launched with the intention to show that there are alternative role models for Muslim women.
The Guardian reported that more than 500 contestants initially competed during a round of online questions, but 20 finalists from six countries were chosen – Bangladesh, Brunei, Iran, Malaysia, Indonesia and Nigeria – who competed as finalists. Leading up to the final pageant, contestants underwent three days of “spiritual training,” took walks before dawn and studied the Quran together, BBC reported.